How We Help PBF Milk Brand to Do Product Sampling from Online Event. Image

How We Help PBF Milk Brand to Do Product Sampling from Online Event

Shifting the form of promotion to the digital platform during The COVID 19 Pandemic is not as easy as it sounds, especially for products that relied heavily on consumer acquisition through offline product sampling, such as pregnancy and breastfeeding (PBF) milk brand. However, this is not a mission impossible, especially if you do it with our help.

How do we help them do product sampling from the online event?

Product sampling still can be done in communities

Rather than going to some supermarkets or grocery stores, we focus to engage communities to participate in a product sampling program. But first, we engage several publishers to spread awareness about this activity via social media.

Acquire consumer data during the program

During product sampling activities, we also help our client collect consumer data. To date, the program is still ongoing, but statistics show we are on the right track because we can maintain consumer acquisition speed at 1,200-1,500 consumers per week with cost per acquisition at Rp 20,000,- per customer.

If you need to know the latest updates about this campaign, feel free to contact us here.

Artikel Terkait

Tingkatkan Awareness Stunting di Indonesia, Ini yang Kami Lakukan
Digital Activation
Tingkatkan Awareness Stunting di Indonesia, Ini yang Kami Lakukan
Bukan rahasia bahwa masalah stunting di Indonesia masih menjadi momok yang mengintai generasi masa depan di Negeri ini. Dibutuhkan berbagai...
19 Oct 2021
3 Fakta Tentang Pentingnya Hidrasi Tubuh sebagai Investasi Kesehatan
Digital Activation
3 Fakta Tentang Pentingnya Hidrasi Tubuh sebagai Investasi Kesehatan
Tahukah Anda, tubuh manusia terdiri dari 60% air. Karenanya, hidrasi tubuh atau kecukupan cairan dalam tubuh sangat penting untuk dijaga agar...
08 Oct 2021
Cegah Tuberkulosis dengan Berolahraga Bersama TBC Virtual Run & Ride
Digital Activation
Cegah Tuberkulosis dengan Berolahraga Bersama TBC Virtual Run & Ride
Situasi pandemi COVID-19 menjadi tantangan untuk mewujudkan harapan Indonesia bebas tuberkulosis (TBC) di tahun 2030. Untuk itu, pemerintah melalui Kementerian Kesehatan...
01 Oct 2021

Leave a Reply

Your email address will not be published. Required fields are marked *

twenty − 9 =